Online MBA Digital Marketing & Ecommerce Management

Online MBA in Digital Marketing & E-Commerce Management is an innovative professional degree at the postgraduate level of education. This is a 2-year degree course in which students learn management strategies that focus on business development along with a major emphasis on digital marketing to promote and boost sales on electronic websites/ platforms/ social media. This course is divided into 4 semesters, where you can learn and gain practical and theoretical knowledge and skills.

This program includes subjects like Growth Marketing, Consumer Behaviour, Brand Management for e-Commerce, Web & Social Media Analytics, Integrated Marketing Strategy, and so forth. The course subjects are generally covered through engaging learning materials and case studies which provide students with real insights into the learnt concepts.

Key Highlights of Online MBA Digital Marketing E-Commerce Management

• This online degree course has gained new relevance with the revolutions in the virtual and digital world. 
• This course is accredited by the UGC-DEB to be offered in the online and ODL modes of learning.  
• The programme is specially designed with inputs from industry experts to groom students for the competitive and fast-growing sector of digital marketing and e-commerce. 
• The curriculum has been prepared with professional requirements in mind and is hence industry-relevant. 
• The course consists of 2 years divided into 4 semesters, in which the fourth semester usually includes a major project or dissertation.
• The fees for this course range between INR 80,000 to INR 3,00,000 for the full academic program. 

Subjects Of Online MBA Digital Marketing & E-commerce Management

Eligibility for Online MBA Digital Marketing & E-Commerce Management

• Candidate must have graduated in a Bachelor’s level (undergraduate) programme of a minimum duration of 3 years in any stream from a UGC-recognized university, with a minimum aggregate of 45% to 55% marks or an equivalent grade. 
• Students who are in the final semester of their Bachelor Programme are also eligible to apply for this online course.
• Working professionals who have completed their graduation and working in the digital marketing industry or want to develop a career in this field can also apply to the course.  

Duration Of Online MBA Digital Marketing & E-Commerce Management

The minimum duration of an online MBA in Digital Marketing & E-Commerce Management is 2 years and the maximum duration is 4 years. So, students get extra 2 years to pass all the exams in an online MBA. 

Admission Process Of Online MBA in Digital Marketing & E-Commerce 

The following are the common steps  to enrol in an online MBA in Digital Marketing & E-Commerce: 

• To register, go to the university's official website.
• After you've registered, fill out the application form with your information.
• After filling the application form, attach your supporting documents to it.
• Then submit the application with the registration fee (if any).
• The next step is to pay the academic fee using the payment method specified on the website (net banking/ demand draft/ UPI Payment etc.).
• The candidates will receive an email confirming their enrollment and providing their enrolment number.

Other Online MBA Course Specializations

Job Opportunities after Online MBA Digital Marketing E-Commerce 

A candidate who has done this online degree programme in digital marketing and e-commerce can explore jobs in a number of subdomains of digital marketing such as:

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